Privacy Policy

Last updated: January 2026

First Aid Kit Australia ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website first-aid-kit.au (the "Site"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the Site.

Information We Collect

Information You Provide

We may collect information you voluntarily provide when you:

• Fill out our contact form
• Subscribe to our newsletter
• Participate in surveys or promotions
• Communicate with us via email

This information may include your name, email address, and any other information you choose to provide.

Automatically Collected Information

When you visit our Site, we may automatically collect certain information about your device, including:

• IP address
• Browser type and version
• Operating system
• Pages visited and time spent on pages
• Referring website addresses
• Geographic location (country/city level)

How We Use Your Information

We may use the information we collect for various purposes, including to:

• Respond to your inquiries and provide customer support
• Send you newsletters and promotional materials (with your consent)
• Improve our website content and user experience
• Analyze website traffic and usage patterns
• Protect against fraudulent or unauthorized activity
• Comply with legal obligations

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and track information about your browsing activity on our Site. Cookies are small data files stored on your device that help us improve our Site and your experience.

Types of Cookies We Use

• Essential Cookies: Necessary for the Site to function properly
• Analytics Cookies: Help us understand how visitors interact with our Site
• Advertising Cookies: Used to deliver relevant advertisements

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our Site.

Third-Party Services

Amazon Associates Program

First Aid Kit Australia is a participant in the Amazon Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.au. When you click on Amazon links on our Site, Amazon may collect information about your browsing and purchasing activity. Please refer to Amazon's privacy policy for more information about their data practices.

Analytics Services

We may use third-party analytics services such as Google Analytics to help understand use of our Site. These services collect information sent by your browser as part of a web page request, including cookies and your IP address. Their use of this information is governed by their respective privacy policies.

Data Security

We implement appropriate technical and organisational security measures to protect your personal information against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Rights

Under the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs), you have certain rights regarding your personal information, including:

• The right to access your personal information
• The right to correct inaccurate or incomplete information
• The right to request deletion of your personal information
• The right to opt-out of marketing communications

To exercise any of these rights, please contact us using the information provided below.

Children's Privacy

Our Site is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can delete such information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

• Email: privacy@first-aid-kit.au
• Contact Form: first-aid-kit.au/contact